ABC/Randy HolmesWe now have our first glimpse of Adam Levine as the new spokesperson for L’Oreal Men Expert.
In a clip teasing his new partnership with the brand, we see Adam performing on stage, jumping into a pool, playing drums and hopping on his motorcycle.
“He’s intense, full of energy, upbeat, crazy and ready to rock whatever comes his way,” an announcer says. “Introducing Adam Levine from Maroon 5, the new face and voice of L’Oreal Men Expert.”
The voiceover adds, “Let him show you how to be recharged, protected and boosted all day.”
At the end of the clip, Adam asks, “Who’s ready to rock?” before running onstage with a microphone.
Adam will be promoting L’Oreal’s new men skincare line, Hydra Energetic, which includes a Recharging Tissue Mask, Wake Up Boost Wash and more. Starting in the next few weeks, he’ll star in global ads for the line, which targets men age 30 and up.
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